The Brands Movement in China (Case 7)

China has been criticized in the press as well. Review and assess the development of Chinese industry since the early 20th century to the present and to the development of the industry after the economic reforms. The variety that Thailand might be interesting to study. To adopt a policy or strategy useful for industrial development and investment in the country.
Since China has started to develop a new industrial style. (The first industrial revolution), about a hundred years ago. Period coincided with Japan and Thailand. And the stagnant for many years until the mid 20th century. And almost stopped completely for about 30 years and then spent the next 20 years, until a giant leap in the development of the industry and technology leader in many areas of the world. Chinese scholars are of the opinion that. China can grow like this. The two current train of thought. China has laid the first foundation of heavy industry from the beginning and never abandon the steel industry. Mechanical, chemical, and it became the basis for the development of insurance.
China is the second in the new country. The approach to the new technology. Has progressed under the guidance of a group of developing countries, those that Should be developed step by step. China at that time, since the technology is very backward. Choose the technologies and products in the previous period is 5-10 years. Although the technology used in China as a global laggard in the world. It is good for modern China. In the production and sales in China's market. The most popular cars, motorcycles and household appliances. At the same time that another group. Basic Knowledge and Technology in China and then. Chose to leap by purchasing the most advanced technology in the industry at the time, such as biotechnology. Technology and Communication. Space Technology. Steel industry. Appear later. The two groups met together at the end of the 20th century and led to the development of the technology and industrial cooperation in the series, as well as see this.
And the state of technology development and industrialization of China, as we have seen today. Chinese scholars generally viewed as a result of the technical foundation and the development of heavy industry since the first. Become an advocate security industry. And light industry. Electric Vehicles to develop on its own legs. As raw materials such as steel and other metals, plastics and chemicals that are fundamental to working with China to the higher level of self-reliance is. And is the basis for the development of technology and patent their own brand.

Advertising in Video News Releases (VNRs)? (Case6)

A video news release is different form advertisements as it is aired during the news timing as part of the news and not in the commercial time. The viewers see the video news release and consider it to be part of the news, researched by the news channel.

Video news releases are used more and more these days by PR firms for the distribution of news information.  A news segment that you see on the television has a lot of importance and it is considered to be factual and well researched. Companies that share video news releases can easily benefit from this. The writing of a video news release is not as writing a simple press release. The video news release is written as news that is being broadcasted to the audience. The audio needs to be more like news and less like an advertisement. Comments and opinions are taken form experts and common people that show the positive effects of the product. This touches the human interest angle in the news release.  This type of publicity gimmick was first used by pharmaceutical companies but now more and more PR platforms are using it.

Most news agencies use the video news release as is, while others use their own voice over to make seen more authentic. The voice over script is usually provided by the PR platform that sent the video news release. The product can be named two three times in the video news release. Make sure you justify the use of the product in the release. A major reason for news channels to use the video news release in the news broadcast is that it is cheaper than conducting their own research and then airing the piece. The length of an average VNR is one to two minutes. It needs to be informative and look like part of the news.

The video news release even though very much appreciated by public relations firms is not much liked by the media authorities.  The authorities demand that the source of the media release is announced in the news so that it is not misleading for the public. If a media release is discovered being aired the public can question the source of the information from the news editor or any higher official. If it is found to be a video release the viewers can ask the television station to announce the source of the release to the masses and clear any ambiguity. If the news channel refuses to air the retraction then the viewers has a right to forward the issue to the authorities.  

#10: Ayutthaya Today

 Located in the central province of Ayutthaya is old capital of Thailand. Built in 1350 by King U-Thong, or the King's Works was at one time in 417 years, Ayutthaya was the capital. He is the reigning king of the 5th Dynasty, the Dynasty Thong. Dynasty gold landscape. Sukhothai dynasty. Prasat Thong dynasty. Dynasty royal house and pool. Is the capital of Thailand to longevity in Northern Thailand.

 Geography

Ayutthaya is the main river basins, but there is no mountain, river, river, Lopburi and Pa Sak river. Convergent flow in the surrounding towns. The island province is densely lined with houses, planted by the river side. Ayutthaya about 76 km away from the city, with an area of approximately 2,556 square kilometers.

Population  

Most people in Thailand. To pursue a career as an agricultural province is very fertile, and most people are living a simple life but have invested a factory in Ayutthaya province increased steadily and promote the public. turned to a career in higher plants.

 Agriculture

Most of the population is employed in Ayutthaya rice farmers farming gardening for a long time because of Ayutthaya space is rich in agriculture, especially the cultivation of rice in Thailand.

 Products

Famous temples

 The fort is located at Ban Amphur world. Which it is located. River. West side of the island. Chaiwatthanaram measure is a measure of the building's architecture. Unlike other temples in Ayutthaya and the Department has undertaken restoration and until today. Travelers will continue to see the beauty of the great ensembles. The visit, which should not be missed.    

   

#9: RMUTT: Open House Highlights

Open House is  guest students visit the institution. Ask the students what to teach. By the answer. It will be a senior. Students who are teachers. Made to understand that more and more institutions. The decision to attend or not because there is more information, more easily.

The purpose of the open house. It's so wonderful to see people go outside to learn to praise in the regulations of the home. Including the performance of management were also brought into discussion techniques to children is to love. Discipline, morality, and the good of society. Also known as. "Desirable feature of the" to be a model. Or the knowledge to decorate their intelligence. The definition of "open house" in school. I have a similar meaning. Traditional open houses are held in schools along with educational reform. Because society. Thailand found that the poorer the quality. This analysis is not a system. Lack of discipline in the workplace. Lackadaisical Irresponsible Quantity and quality of the final result is much more that the education of the USSR Thailand. Production came to this. This is how to fix it. School students and teachers all have a quality assurance and clear. It also provides a way to monitor multiple formats. To prove. "Teaching students to have a real" Open House, which is a form of authentication.The teachers had to adapt to the reform ideas and new behavior. 

 Idea is to analyze the situation. And other elements in order to bring the school together. I made a quality product according to the insurance company. When I go to the course. The unit. The learning process. And documentation at each stage of learning is called learning. The evaluation method is based on actual conditions. By focusing on the students practice. Think you can find answers on their own so-called "stress the importance of students' work all the circumstantial evidence, the evidence should have been monitoring the portfolio of learners. Then put on display as a category. Summarized in the form of an exhibition or event. For guests who visit the house easier to understand. Within a short time in the house.It's supposed to be open .... but this is another one that I heard last concept is recognized teachers must adapt to the reform ideas and new behavior. The current work is a concrete proof that can be checked at any time. Facility for evaluation. And justice for those who have been assessed.

#8: Tourism Trend for Thailand

#8: Tourism Trend for Thailand

   Thailand's tourism market continued to slow in late 2008 tourism market of Thailand. In the coming season. The forecasts of market trends. To the slowing down of business in the travel industry. The problems and obstacles. A number of factors in the tourism market of Thailand. With the political issues that are not perfect. Oil prices higher as well as social disasters that occurred in the past year. Affect the safety of tourists. Include undermining the confidence of tourists and businessmen to come and invest in India. As a result, the number of cuts and slowing down of the past year.

               For this reason, the government has plans to build and deploy strategies to attract tourists to visit the 2008 travel season flooded back into the country increased. By creating attractions. The attractiveness of each week. Includes links to many attractions. Province to province, region and country group. Linked to a network. Encourages all parts of society from the community to participate in the care and management of their respective areas. As a source of tourist potential and with most And a very popular tourist destination in the country. In this season, including in the northern city.

               While the Tourism Authority of Thailand. Strategic plans. Development of the three major tourism draw for a holiday with plans to travel the country. Distributed to most local travel. And an awareness of international flights to Thailand Tourism valuable. The Ministry of Tourism and Sports has a strong focus on the environmental framework? Thailand travel costs. Fight against global warming? This is happening all over the world. The concept holds that in order to show that Thailand is a country with a focus on health and the environment. If we can create the perception that.

   The trend in the behavior of tourists. See that the tourists themselves, rather than through travel agents and other agencies. The present review. Information can be found more easily by themselves. The use of the Internet. The information provided to them from numerous studies. To review and modify your own review quality than ever before. It is part of the industry, the tourism industry must be shut down. Or the income of this group, however, both the government and the private sector. Were expected. Tourism Year 2008 will be better after the election. To the new government that will ensure the tourists. And investors as well. To the new strategic management. The tourism industry in Thailand.

#7 How to make bamboo rice.

ฺBamboo rice is one kind of food in Thailand, which in the old days people used bamboo to cook rice. Rice will have a cylindrical shape. Connect with Bamboo makes a beautiful shape. But in today. Thailand is a popular eating sweets. The mixture is sticky rice, coconut milk and black beans with some of the texts will be put. Bamboo rice stuffed moji. Bamboo rice is the core of the filament, but moji is dessert. Popular and favorite example. Salted nuts, water chestnut, taro, coconut oil, etc. The penetration into the meat bamboo rice. To get a taste. Acute consumption.

How to make bamboo rice , first one Bamboo cutting approximately 32-34 cm in width, depending on the natural bamboo. This is not the same size. By the end of the cylinder and the cylinder down to the base of a large bamboo cutting up on the number you want. Wood Armour sponge elicit dirt and dust out.

 The rice wash water. Leave it soak for about 5 minutes and stay up to drain the black beans, seeds were rinsed and cooked until tender at. Toss to mix well with sticky rice prepared. Bring fresh coconut milk mixed with juice or sugar. Add salt and stir to combine coconut milk should be slightly salty. A mix rice with black beans. Filling into the prepared bamboo. Bring the coconut milk to cook the filling into each cylinder. The estimated amount of the coconut rice in flooded cylinder. (Except the barrel is about 1 in 4 of the height of the cylinder to the rice. So put the cork).  Fill it. I put the cork immediately. Then laid across the rotunda. The cylinder is in a vertical Coconut milk, not to be left on.

How the fire burned.

Burning stoves when lit at it. Lam took the cylinders are arranged in such a way that it is prepared to end up with a lean core made ​​of iron. Should flip Lam continued. To Lam cooked thoroughly. Lam and not to burn an area. Coconut milk and boil it. The top of bamboo rice have to pull out. Pour the coconut milk and then replace it. Bamboo rice grill to grill the time to 1 hour Lam seems to come out.

Finally, I hope you enjoy with process for make the bamboo rice so trying to make it by yourselves , may be you can get the profit from sell bamboo rice, thank you for reading.

#6 Where to stay Thailand

Cha Am is a district in Phetchaburi province. And is one of the main attractions of the province. The long sandy beach is also a source of significant economic and tourism. The revenue for the tourism industry. The hotel business. Commercial fishing, restaurants, souvenirs, etc. Also, am also a tourist destination that has been popular in Thailand and foreign countries in the early days of Thailand. Cha Am is a Special Administrative Region with. In addition to the sea, there are many sights I would recommend swiss sheep farm.

At Swiss sheep farm You will find the love of his flock. Animal feeding dozens of the furry plush. In a Swiss farm. The valley of love. Surround you with warmth and European style country farm. I have a green lawn surrounded by mountain complex.

In addition, you will also enjoy a scenic ride in the pasture. Full and fun activities that we love to have fun and romantic. And I hold the keys of that reputation as well as their's. Couple loves to be hook key combination. Hold an eternal love. And of course, do not miss is a "shepherd" with food. And photographed with a gift that my sheep.

Eventually, I hope you enjoy and fun when you go to Cha Am and trying to go to swiss sheep farm for touch natural and take photo with beautiful view.

#5: Tourism Thailand-Perfect Destination

Bangkok, the capital of Thailand, is a metropolis where one can find both old and new, East and West, traditional and fashionable, blended together in a harmonious way. Samut Prakan  has countless tourist attractions such as historical sites, old markets and indigenous lifestyles along the canals. Ayutthaya , is today visited chiefly as a historical site, especially the World Heritage Historic City of Ayutthaya and associated Historic Towns. Bang Pa-in Palace, and Bang Sai Folk Arts and Crafts Centre are places recommended for inclusion in a one-day tour. 

  Although Pattaya is the cream of Chon Buri , other places of interest are plentiful in this province -- Khao Sam Muk, where stands the Chao Mae Sam Muk Shrine highly revered by Thais; Bang Saen, the nearest-to-Bangkok beach resort for families; Ko Sichang, a paradise island whose name has become the title of a song.Nakhon Ratchasima , or Khorat for short, is the gateway to the Northeast, where are located the Thao Suranari Monument, Khmer-style stone shrine Prasat Hin Phimai and an over 250-year-old banyan tree. Khon Kaen , one of the northeastern commercial centres famous for the local product - matmi silk. At Phuwiang National Park, dinosaurs' fossils, which were uncovered at the site, are on show. Kalasin  is where dinosaurs' fossils were excavated and are now exhibited at Dinosaur Research Centre in Sahatkhan District. 

In Thailand have many locations for traveler go to that place for relax and fun with way of living and culture for traveler to learn and go to that place again.

The Power of Publicity (Case 4)

Power is an underlying theme of all public relations, yet it’s a topic rarely raised in its professional practice. In contemporary society organizations – especially corporates – hold more power than governments. Organizations hold the information, they hold the budget and they have the influence. What a hefty responsibility lies on their shoulders, then, to use all this power responsibly and not purely for their own benefit. Two of the three characteristics of power I just named fall squarely within the remit of public relations: information and influence. These are our currency. 

Organizations are generally the ones that want to start communication (maybe even conversation) on a particular topic as they want change to occur in some way. It may be a knowledge, perception or behavior change, but it’s still change.

Communication can also be prompted by an organization wanting to maintain its positive reputation and/or its market share. In this case, change is not actually sought, just reinforcement of the status. A further dimension of this is reinforcing reputation to protect an organization in a time of crisis.

At the core of this is that organizations have the resources to undertake the communication. People – like us – are employed specifically for this job. An organization’s stakeholders are, mostly, not employed to communicate with an organization. So we immediately have a power imbalance in the time and resources that all relevant parties devote to communication.